Compare your energy options

In Alberta, you can choose between fixed, floating and regulated rates. We're here to help you find the right fit for your home or business!

Looking for a plan that suits your energy needs? Our fixed-rate plans give you price stability, protecting you from market ups and downs, plus great perks like special incentives and green energy options. Prefer flexibility? Our floating rate plans and regulated natural gas rate adjust with the market each month, letting you take advantage of lower prices when they happen.

No matter which option you choose, you’re never locked in—no enrolment fees, no exit fees, and no penalties. Switch or cancel anytime, hassle-free!

Customers are free to purchase natural gas services or electricity services from a retailer of their choice. For a list of retailers, visit ucahelps.alberta.ca or call 310-4822 (toll free in Alberta).

Electricity rates for your home

All rate options have no enrolment or exit fees. Cancel your rate or plan at any time with no penalty!

 

 

8.37 cents/kWh

2-year fixed rate

 

Provided by Direct Energy

 

Check mark, Wingdings font, character code 252 decimal. Peace of mind with fixed price stability

 

Check mark, Wingdings font, character code 252 decimal. Up to 30% off the lowest RoLR rate

 

Check mark, Wingdings font, character code 252 decimal. Flexible term options (1 - 5 years)

 

Check mark, Wingdings font, character code 252 decimal. Bundle natural gas and electricity to save 20% off^ administrative fees

 

Check mark, Wingdings font, character code 252 decimal. Earn an annual $25 Green Cashback Loyalty Reward with 100% Green^^

Build your plan

 

 

8.57 cents/kWh

3-year fixed rate

 

Provided by Direct Energy

 

Check mark, Wingdings font, character code 252 decimal. Peace of mind with fixed price stability

 

Check mark, Wingdings font, character code 252 decimal. Up to 28% off the lowest RoLR rate

 

Check mark, Wingdings font, character code 252 decimal. Flexible term options (1 - 5 years)

 

Check mark, Wingdings font, character code 252 decimal. Bundle natural gas and electricity to save 20% off^ administrative fees

 

Check mark, Wingdings font, character code 252 decimal. Earn an annual $25 Green Cashback Loyalty Reward with 100% Green^^

Build your plan

 

 

12.02 cents/kWh*

Rate of Last Resort (RoLR)

 

Provided by Direct Energy Regulated Services

 

Check mark, Wingdings font, character code 252 decimal. Fixed rate from January 1, 2025, to December 31, 2026, approved by Alberta Utilities Commission

 

Check mark, Wingdings font, character code 252 decimal. Can increase or decrease by up to 10% at the end of each 2-year term

 

✖ Can't bundle on one bill with natural gas

 

✖ No Green Add-on or incentives

Learn more

Natural gas rates for your home

All rate options have no enrolment or exit fees. Cancel your rate or plan at any time with no penalty!

 

 

$4.37/GJ

2-year fixed rate

 

Provided by Direct Energy

 

Check mark, Wingdings font, character code 252 decimal. Peace of mind with fixed price stability

 

Check mark, Wingdings font, character code 252 decimal. Flexible term options (1 - 5 years)

 

Check mark, Wingdings font, character code 252 decimal. Bundle natural gas and electricity to save 20% off^ administrative fees

 

Build your plan

 

 

$4.37/GJ

3-year fixed rate

 

Provided by Direct Energy

 

Check mark, Wingdings font, character code 252 decimal. Peace of mind with fixed price stability

 

Check mark, Wingdings font, character code 252 decimal. Flexible term options (1 - 5 years)

 

Check mark, Wingdings font, character code 252 decimal. Bundle natural gas and electricity to save 20% off^ administrative fees

 

Build your plan

 

 

$2.21/GJ**

Regulated rate

 

Provided by Direct Energy Regulated Services

 

Check mark, Wingdings font, character code 252 decimal. Market-based monthly rates approved by Alberta Utilities Commission

 

Check mark, Wingdings font, character code 252 decimal. 55% lower~ than the average 5-year fixed rate

 

✖ Can't bundle on one bill with electricty

Learn more

Why does Alberta have a deregulated energy market?

Watch this video to learn more about what energy deregulation means and how you can benefit from having more energy options to choose from. 

Hint: The power is truly in your hands to find an energy provider that meets your needs.

Frequently asked questions

Show all answers

While a market-based rate (e.g. floating rate or regulated natural gas rate) can save you money when the market rate is low, a fixed-rate plan provides more price stability and could be a better choice for you and your wallet. Here are the key differences between these energy options to help you choose the right fit for your needs:

Fixed rates: These plans offer a set price per unit of energy for a specified contract term, providing price stability and predictability in monthly bills.

Floating (variable) rates: These rates fluctuate monthly based on market conditions, allowing consumers to benefit when market prices are low but also exposing them to potential price increases.

Regulated rates: Regulated rates are the default rates for consumers who haven't signed a contract with a competitive retailer. While the regulated natural gas changes monthly, the Rate of Last Resort is a fixed rate set every two years. Both regulated rates are approved by the Alberta Utilities Commission to ensure fairness. 

As of January 1, 2025, Alberta’s Regulated Rate Option (RRO) has transitioned to the Rate of Last Resort (RoLR) as the default electricity rate for customers who haven't chosen a competitive retailer. The RoLR will offer a fixed rate set every two years, with adjustments at the end of the term capped at a maximum of 10%.

Here’s how the Rate of Last Resort fixed rate compares to competitive fixed rate plans:

  1. Rate determination: The RoLR fixed rate is a regulated fixed rate that is set every two years and approved by the Alberta Utilities Commission (AUC). The RoLR can only go up or down by a maximum of 10% at the end of each 2-year term. Whereas, competitive fixed rate plans are determined by individual retailers based on market conditions and business strategies, offering various term lengths and rates.
  2. Flexibility and choice: The RoLR fixed rate is automatically applied to customers without a competitive contract and doesn’t have any customization options. With a competitive fixed rate plan, you can select different term lengths, rates and additional features like green energy options as well as benefit from incentives and promotions.
  3. Pricing stability: While both rates provide price stability, competitive fixed rate plans allow you to select a term length that fits your preferences.
  4. Additional fees: The RoLR fixed rate includes a 0.1¢ per kWh surcharge for consumer awareness, which goes directly to the Utilities Consumer Advocate (UCA).

Signing up for a fixed rate can help you avoid market volatility and ensure financial security through rate stability for as long as you need it. Plus, there are no enrolment or exit fees. When rates go back down or drop below your fixed rate, you can always switch to a market-based rate plan and take advantage of that lower rate. Also, for some, knowing exactly what you'll pay for electricity every month allows you to be financially prepared and offers peace of mind.

The more cost-effective option will vary depending on market conditions and individual consumption patterns. Ultimately, finding the right fit for your home depends on your household's energy consumption patterns, budget flexibility, and risk tolerance.

Fixed rates provide budget certainty, while floating rates and regulated natural gas rates can offer savings when market prices are low. 

Yes, you can! All our rate options have no enrolment or exit fees, allowing you to switch between our fixed, floating and regulated rates without penalties. However, if you’re switching to Direct Energy from another provider, it's essential to review their contract terms, as some may include exit fees. 

Both floating rates and the regulated natural gas rate are adjusted monthly based on market conditions.

If you’re not enrolled in a fixed or floating energy rate plan, you will be automatically placed on the default rate (e.g. Rate of Last Resort or regulated natural gas rate) with the regulated provider in your area. 

With Direct Energy's Green Option, you can balance out your electricity usage with renewable energy produced right here in Canada for just 40 cents a day! Plus, earn an annual $25 Green Cashback Loyalty Reward, and a $25 Visa Prepaid Card. Watch this video to learn more about the positive impact our customers have made by going green with us.

Haven't found the answers you're looking for?

Visit our frequently asked questions hub to learn more.

^By combining your gas and electricity onto one bill, you'll save 20% on Direct Energy's administration fees. Instead of paying $12.50 per site each month, you will only be paying $10.00 per site each month, totalling $20.00 per month, a savings of $5 per month.

^^The amount of Green Cashback Rewards you will receive will vary depending on the term duration of the energy and Green Option plan you select. Your Cashback will be applied to your bill annually on the anniversary date of your energy plan.

  • 25% Green Option: $5 per year for each green site that you have the Green Option Plan
  • 50% Green Option: $10 per year for each green site that you have the Green Option Plan
  • 100% Green Option: $25 per year for each green site that you have the Green Option Plan

Potential savings of up to 30% and/or over $520 are calculated based on Direct Energy’s 2-year Pay Less than RoLR Plan rate of 8.37 cents/kWh compared to the Lowest Rate of Last Resort (RoLR) rate of 12.01 cents/kWh, effective January 1, 2025, through December 31, 2026. These calculations assume an average annual electricity consumption of 7,200 kWh for an Alberta household. Actual savings may vary depending on the selected plan term and the customer’s individual electricity usage.

*Plus a daily administration fee of $0.672 per site. 

**Plus a daily administration fee of $0.385 per site.

~Based on an average of the lowest advertised 5-year fixed rates from ATCO Energy, EasyMax, and Direct Energy as of March 25, 2025.